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Welcome to The FORDIFY Show, where soulful entrepreneurship meets purposeful success! Hosted by Emily Ford, a powerhouse entrepreneur and globally acclaimed speaker, this podcast is your go-to resource for transforming dreams into reality with authenticity, clarity, and unshakeable confidence. Since 2011, Emily has been inspiring entrepreneurs to navigate challenges and create impactful personal brands that reflect their God-given purpose. Join Emily as she brings her vibrant energy and insights, sharing uplifting stories, practical advice, and engaging interviews with world-class guests. Whether you’re looking to elevate your business, align with your mission, or thrive in every aspect of life, The FORDIFY Show has the tools and inspiration to stand unshaken no matter the challenge, communicate with impact, and shine brightly in everything you do.
Episodes

Wednesday Jun 07, 2023
Why You’re Not Growing on Instagram in 2023 (& How To Fix It) with Brock Johnson
Wednesday Jun 07, 2023
Wednesday Jun 07, 2023
Is it possible to grow on Instagram? Do you want to learn what actions you can take today to help create newer, more profitable customers and grow your customer base? Well, you’re in luck!
Today, I'm joined by Instagram expert Brock Johnson to share everything you need to know to grow your business on Instagram like a pro.
Brock Johnson is a 7-figure entrepreneur with a passion for helping others grow their following and business on Instagram. Brock first started his business in 2017 helping parents keep their kids safe on Snapchat. But as platforms evolved, so did his business. Brock grew his Instagram following by 400K in one year and continues to grow at a rate of over 1K people per day. He’s been averaging 2.4 reels posted per day which has earned him the nickname, the Reels King.
Listen in as Brock breaks down the best tips and tricks to navigate the social media giant, Instagram - from choosing the right niche to understanding how different types of posts work, finding the right tools to grow, and so much more! Get ready to level up your Instagram game and start growing your business today!
In this episode, you will learn:
- Is it still possible to grow on Instagram?
- How much should you post in a day?
- Reels vs Static Posts vs Carousels: A High-Level Comparison
- Feeds and Stories - what to post and when?
- Unlocking the hidden power of DM’s and ManyChat
- Being niched in a market of nichers
- How to be a value machine
- Brand Aesthetics - does it matter?
- Finding the right balance between excellence and imperfection
- Tips for creating consistent content
- The Content Creator’s Mindset
Connect with Brock
- On Instagram - @brock11johnson | https://www.instagram.com/brock11johnson/
- On TikTok | https://www.tiktok.com/@brock11johnson
- On Facebook | https://www.facebook.com/brock11johnson/
- On Twitter | https://twitter.com/brock11johnson
- On YouTube | https://www.youtube.com/@brock11johnson_
Connect with Emily
- On Website | https://www.itsemily.com
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/ITSEMILYFORD

Wednesday May 24, 2023
David Imonitie: College Dropout to 1-Million Dollars By 27 Years Old
Wednesday May 24, 2023
Wednesday May 24, 2023
Hello everyone! Welcome to The ITfactor Show! If you ever wonder what makes all the difference between success and failure, then this episode is for you!
David Imonitie is the founder of Believe Nation, an internationally recognized speaker, author, and top leader. He is on a mission to globally impact 1 billion people with his transformational message of BELIEF, and the power that comes from BELIEF. He is creating a movement across the globe of success-minded, super achievers who want to impact their lives and the lives of others. David is inspiring the next generation of leaders. He has spent the last two decades building multiple organizations into the millions. His efforts have inspired hundreds of entrepreneurs to earn 7 figures in the world of networking. Two network marketing companies have grown to billions of dollars in revenue with David’s influence. Through a unique Belief System and Leadership Style, David has completely transformed the world of network marketing today.
David's story is a testament to the power of having a strong and unshakeable belief in yourself and the determination to achieve your goals. His inspiring words and undeniable enthusiasm is sure to motivate many to reach their goals and never give up. His message of believing in yourself and having faith is one that will resound with many, and one that will surely bring success to those who follow it. Let’s dive in
In this episode, you will learn:
- The true meaning of hard work
- The secret to finding great mentors
- Rules to create an environment of success
- What your ITfactor truly is about and how to pursue it
- Belief and Leadership
- How a belief is created
- Actionable tips to cultivate a growth mindset
- Understanding the principle of time
- The power of your tongue
- Faith in business
- The most powerful way to bounce back when life knocks you down
Links and Resources:
- NVISIONU | https://www.nvisionu.com/
- Believe Nation | https://believenation.com/
- Book - Conceive, Believe, Achieve | https://a.co/d/7MnmDgv
- Book - Believe Nation | https://a.co/d/7MnmDgv
Connect with David:
- On Instagram | https://www.instagram.com/davidimonitie
- On Facebook | https://www.facebook.com/davidimonitie/
- On LinkedIn | https://www.linkedin.com/in/david-imonitie-761b001b8/
- On YouTube | https://www.youtube.com/@DavidImonitie
Connect with Emily:
- On Website | https://www.itsemily.com
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/ITSEMILYFORD

Wednesday May 17, 2023
A Brand That Stays Stagnant Will Become Irrelevant
Wednesday May 17, 2023
Wednesday May 17, 2023
Transformation is everything when it comes to personal branding. You know why? Because the the only way that a brand can stay relevant is if it’s evolving.
Your personal brand is your reputation, and if you want to ensure that it remains relevant, then you need to stay on top of it. It has to be more than a logo and a tagline. It has to be your true self, who you are, and what you believe in as a person and business owner. Because personal branding is all about self-expression, and when you share your transformation, you open up a whole new world of possibilities. It allows you to be seen in a new light, and it helps you to connect with people in a deeper, more meaningful way. So, whatever you’re transforming into, make sure to share it with the world. Your personal brand will thank you for it. Let’s dive in!
In this episode, you will learn:
- Why transformation is everything (and why you should embrace it)
- Tell-tale signs you’re not being authentic with your content creation
- What people want from a personal brand
- Ways to build real personal connection with your followers
- Things you need to do to increase your brand frequency
Links and Resources
- Sign up for the ITfactor Masterclass | https://itfactorevent.com
Connect with Emily
- On Website | https://www.itsemily.com
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/ITSEMILYFORD

Thursday May 11, 2023
How to Prepare for a Personal Branding Photoshoot (My Full Guide & Checklist)
Thursday May 11, 2023
Thursday May 11, 2023
It’s time to take your personal brand to the next level with a photoshoot!
In today’s episode, I’m going to share with you some tips and tricks on how to plan effectively and efficiently execute a personal brand photoshoot that will leave you feeling empowered, inspired, and more confident than ever before.
And here’s the deal! I put together a checklist to help you plan and organize what you need beforehand, and bring it along with you on the day of your shoot. So go check it out!
In this episode, you will learn:
- Perception and awareness - why perception is everything
- Why you need a personal branding photoshoot
- Overcoming your limiting beliefs
- The Halo Effect - what it is and how to achieve it
- Choosing the best time for your photoshoot
- Choosing the right photographer
- Establishing your style and conceptualizing your shoot
- How to choose the perfect location for your photoshoot
- Things you need to let your photographer know to get the most out of your photoshoot
- BTS: Why you need one and how to capture it
- Dressing for Success: Tips for wardrobe, accessories, and HMU
- Preparing for your photoshoot
Links and Resources
- Receive your Personal Brand Photoshoot Checklist | http://www.itsemily.com/photoshoot
- Sign up for the ITfactor Masterclass | https://itfactorevent.com
Connect with Emily
- On Website | https://www.itsemily.com
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/ITSEMILYFORD

Wednesday May 03, 2023
Wednesday May 03, 2023
Hello everyone! Welcome to The ITfactor Show! From buying a failing RV business to becoming a top performing executive at many different organizations and now a sought-after speaker, Jason Haugen is the epitome of success!
Jason is a devoted husband, father to his beautiful daughter Remi, serial entrepreneur and public speaker. After losing everything in 2018, he decided he needed to make a change and work for himself.
Following some failed business ventures he landed on his biggest entrepreneur success in 2019 - becoming the founder and CEO of “ Haugen RV Group”, a company he built from 1 dealership in 6 figure debt to $100 million dollar multi-dealership operation. He has worked tirelessly to withhold a positive work environment for his employees and believes this is his key to any successful company. His podcast, Culture Camp has hosted prominent business owners, athletes, and well-known personalities, each sharing their secrets to creating a business culture that helps you thrive.
Jason has seen both failure and success, but it is his leadership style and commitment to servant leadership that really stands out. He leads his team with empathy and understanding, empowering them to work together to achieve great things. He also shared some valuable insights on network marketing and how it can be used to fuel personal growth and success. All of this combined, makes his story an inspiring one that we can all learn from. Let’s dive in!
In this episode, you will learn:
- How Jason grew a failing RV business from zero to millions
- How to build your company’s culture into the DNA of your team
- Jason’s near death experience that led him to find his deeper purpose
- Owning who you really are, not what others expect you to be
- Every situation is either a blessing or a lesson (sometimes both)
- Ways network marketing can help you grow as a person
- System-based business vs superstar-based business
- The Servant Leader’s Mindset
- Family always comes first - a busy dad’s guide to balancing family and business
- How Jason grows his faith
- Becoming better by embracing your flaws
Links and Resources
- Register now to Rogue World - Entrepreneur Speaking Conference | https://www.rogueworldmusic.org/events
- Listen to the Culture Camp Podcast on Apple Podcast | https://podcasts.apple.com/dk/podcast/culture-camp/id1635086407
- Listen to the Culture Camp Podcast on Spotify | https://open.spotify.com/show/7t2Zk6MSeRxjt06JORpPq2
- Instagram - @culturecamppod | https://www.instagram.com/culturecamppod/
Connect with Jason
- On Website | https://www.iamjasonhaugen.com
- On Instagram | https://www.instagram.com/jasonhaugen
- On Facebook | https://www.facebook.com/culturecamppod
- On LinkedIn | https://www.linkedin.com/in/jason-haugen-794689239
Connect with Emily
- On Website | https://www.itsemily.com
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/ITSEMILYFORD

Wednesday Apr 26, 2023
Wednesday Apr 26, 2023
Hello everyone! Welcome to The ITfactor Show! Are you excited for another Q&A episode?
Joining me today is my partner in life, Jake Havron, and we are going to answer some popular questions we receive on our DM’s. We'll be sharing some really cool tips and strategies you can use right now to build your brand, lead with influence, and elevate your content strategy.
We promise it will be a fun and insightful episode – jam-packed with great content and guaranteed to help you go from good to great, climb over those massive roadblocks, overcome your fears, and take action. Let’s dive in!
In this episode, you will learn:
- The power of questions
- How to build your personal brand
- How has your vision evolved over the years?
- Really good spiritual podcasts and books
- Health and fitness tips to become more lean.
- Simple tips to remember everything you want to say when speaking
- Why you should have a signature keynote
- How to overcome nervousness when speaking in front of people
Books
- The Everyday Life Bible by Joyce Meyer | https://joycemeyer.org/featuredresources/everydaylifebible
- I Don't Have Enough FAITH to Be an ATHEIST by Norman L. Geisler and Frank Turek | https://podcasts.apple.com/us/podcast/i-dont-have-enough-faith-to-be-an-atheist/id1297439270
- The Energy Bus: 10 Rules to Fuel Your Life, Work, and Team with Positive Energy by Jon Gordon | https://a.co/d/buvvVJx
Podcasts
- Joyce Meyer Enjoying Everyday Life® Podcast | https://podcasts.apple.com/us/podcast/joyce-meyer-enjoying-everyday-life-tv-audio-podcast/id152564324
- Conversations with John & Lisa Bevere Podcast | https://podcasts.apple.com/us/podcast/conversations-with-john-lisa-bevere/id218453800
- I Don't Have Enough FAITH to Be an ATHEIST Podcast | https://podcasts.apple.com/us/podcast/i-dont-have-enough-faith-to-be-an-atheist/id1297439270
- The ITfactor Show - Danielle Robay | https://www.itsemily.com/podcast/danielle-robay/
- The ITfactor Show - Are You a Morning Lark or a Night Owl? | https://www.itsemily.com/podcast/are-you-a-morning-lark-or-a-night-owl/
- The ITfactor Show - How to Theme Your Days for Peak Performance | https://www.itsemily.com/podcast/theme-your-days/
ITfactor Mentorship
- Request Mentorship | https://itfactormentorship.com
Connect with Jake
- On Website | http://www.jakehavron.com
- On Podcast | https://www.jakehavron.com/podcast/
- On Instagram | https://www.instagram.com/jakehavron/
- On YouTube | https://www.youtube.com/channel/UCxG3bKqLK_M_HZpOgiVrtng
Connect with Emily
- On Website | https://www.itsemily.com/
- On Instagram | https://www.instagram.com/itsemily/
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/ITSEMILYFORD

Wednesday Apr 19, 2023
Wednesday Apr 19, 2023
Hello everyone! Welcome to The ITfactor Show! When was the last time you really thought about what’s really important to you and what would really make you happy? Today, I have an amazing guest who has completed more fun, exciting, and challenging life goals than any of us can count.
Sebastian Terry is a changemaker, best-selling author, thought leader, and founder of 100Things. Shocked by the death of a close friend in his mid-twenties, Sebastian experienced a moment in his life where he asked himself a simple question; ‘Am I happy?’. The answer was NO, and so, he created a list of 100Things that he hoped would bring him closer to a sense of happiness, if not purpose, in life.
What started as a journey for one man has now developed into a journey about many. Following his heart and armed with nothing but a list, Sebastian's incredible story has grown from an entertaining tale of adventure into a global philanthropic movement that engages a growing tribe of hundreds of thousands to not just set meaningful goals, but pull the trigger and achieve them - all whilst helping others do the same. Turned into a best selling book, an ESPN documentary, and most recently a US-based reality TV show, where Sebastian travels the world helping complete strangers achieve their specific dreams, 100 Things inspires people and organizations to gain perspective, think big and be the best they can be on every level so that others can follow suit.
Listen in as Sebastian invites and inspire you to start living, doing, and achieving, your own 100 Things!
In this episode, you will learn:
- What made Sebastian write his list of 100 Things
- Being yourself and choosing to be happy
- Ways to prepare for your speech
- The importance of humor and breakaways in a keynote
- Tips for writing a great speech
- The #1 thing you should avoid when making a speech
- Building a personal brand
- Why you shouldn’t be afraid to break your routines
- How to get started with your list of 100 Things
- Kissing a celebrity and other stories from Seb’s adventure
- Things that happen when you choose to live on purpose
- The gift of adversity
Links and Resources:
- 8-Step “Live Your List” Breakout Session | https://www.sebastianterry.com/workshop
- Book: 100 Things: What's on Your List? | https://a.co/d/2nyWYiT
- ESPN 100 Things Documentary | https://www.youtube.com/watch?v=8abvcVY_bl8
- TED Talk: 100 Things - What's on Your List? | https://www.youtube.com/watch?v=flFsEaFiHdk
- Kissing Sharon Osbourne - #34 Kissing a Celebrity, 100 Things | https://www.youtube.com/watch?v=sWe7POLDOeY
- Peacock Alley | https://www.peacockalley.com/
Connect with Sebastian
- On Website | https://www.sebastianterry.com/
- On Instagram | https://www.instagram.com/seb100things
- On Facebook | https://www.facebook.com/whatsonyourlist
- On Twitter | https://twitter.com/Seb100Things
- On LinkedIn | https://www.linkedin.com/in/sebastian-terry/
- On YouTube | https://www.youtube.com/channel/UCXE0i8QZpjXBInNq2ImgBeQ
Connect with Emily
- On Website | https://www.itsemily.com/
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/itsemilyford

Wednesday Apr 12, 2023
E! News Danielle Robay: What She Learned From Larry King & How to Ask Great Questions
Wednesday Apr 12, 2023
Wednesday Apr 12, 2023
Hello everyone! Welcome to The ITfactor Show! I’m so excited to have as my guest today, Danielle Robay. She’s a world-class, TV host and journalist, currently the host of E! News’ “While You Were Streaming”, creator of the video podcast “PrettySmart” and the best-selling card game “Question Everything: 52 Cards For Deep(er) Conversation”, noted by Forbes as a “game changer”.
In May of 2017, Danielle was named as co-host of Chicago’s newest morning show WCIU’s The Jam. As the youngest morning TV Host in Chicago, she brought her trademark blend of energy, wit, and candid cultural commentary to the city—along with a loyal social media following of over 300K connections across major digital platforms.
Danielle learned the art of interviewing from Larry King himself. She has hosted live, national TV shows, red carpet events, and interviewed the biggest names in Hollywood — from Bradley Cooper to Taylor Swift, and Helen Mirren to Tom Hanks, and she’s here to share her story about how she became the sharp, daring, journalist we all know her to be. You’ll hear about the things she learned from Larry King, her experience interviewing celebrities, and how she structures her interview questions in a way that is relatable and gets at the heart of what makes someone tick. Let’s dive in!
In this episode, you will learn:
- How Danielle met the legendary talk show host, Larry King.
- Danielle’s journey to becoming a world-class TV host and journalist.
- The power of persistence and showing up.
- The birth of PrettySmart.
- How to view competition in a whole new way.
- Where does confidence come from?
- How to not socialize and still be awesome.
- Tips for preparing and structuring your interviews.
- What sales really is about.
- Being yourself and embracing your uniqueness.
- How to ask great questions.
- Danielle’s Question Everything card game.
- PSA - Pre-Self Actualization
Links and Resources:
- QUESTION EVERYTHING: 52 Cards for Deep(er) Conversation - Get 10% off using the code ITFACTOR | https://prettysmartshop.com/collections/shop/products/question-everything-card-deck-1
- PrettySmart Podcast | https://pod.link/prettysmart
- PrettySmart Shop | https://prettysmartshop.com/collections/shop
Connect with Danielle
- On Website | https://www.daniellerobay.com/
- On Instagram | http://instagram.com/daniellerobay
- On Facebook | https://www.facebook.com/Daniellerobay
- On Twitter | https://twitter.com/daniellerobay
- On YouTube | https://www.youtube.com/@PRETTYSMART_Podcast
- On LinkedIn | https://www.linkedin.com/in/danielle-robay/
Connect with Emily
- On Website | https://www.itsemily.com/
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/itsemilyford

Friday Mar 31, 2023
Spring Clearing - 7 Things You Can Do RN to Cleanse Your LIFE + BIZ!
Friday Mar 31, 2023
Friday Mar 31, 2023
Hi everyone! Welcome to The ITfactor Show! Spring is almost here, which means it’s time to get ready for new beginnings. It’s time to refresh, reboot and reenergize! So today, I’m going to share 7 things that you can do right now to really cleanse your life and your business. I call it Spring Clearing!
So sit back, relax, and let’s Marie Kondo your health, your wellbeing, and your life!
In this episode, you will learn:
- What is spring clearing?
- Why now is the perfect time to start over.
- 7 things you can do right now to spring clean your life and your business
- How to identify the right people to be with and improve your relationships.
- Tips and tricks to organize your closet.
- How to manage your schedule by slimming it down.
- How to stay mentally focused on your spending.
- The compound effect of WPP - what is it and why is it so powerful?
- How to overcome decision fatigue.
Links and Resources:
- ITfactor Mentorship Program | https://itfactormentorship.com/
- How to Theme Your Days for Peak Performance | https://www.itsemily.com/podcast/theme-your-days/
- Book - The Life-Changing Magic of Tidying Up by Marie Kondo | https://a.co/d/7pqMXmv
Connect with Emily:
- On Website | https://www.itsemily.com/
- On Instagram - @itsemily | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/itsemilyford

Thursday Mar 09, 2023
Benefits of Building Your Personal Brand
Thursday Mar 09, 2023
Thursday Mar 09, 2023
Hello everyone! Welcome to The ITfactor Show! You may have heard that "personal branding is the new business card," and I am here to tell you it's true!
Most people don’t know what a personal brand is, let alone how to build one. So today, I’m going to answer that question and share the impact you can have on those around you by building your personal brand.
Listen in as I share my story about how I built my personal brand organically - from nothing to millions of dollars and multiple different businesses. I’m going to share some tips and key strategies that you can implement right away to boost your personal brand as well as the common mistakes you should avoid when building it. Let’s dive in!
In this episode, you will learn:
- The benefits of having a personal brand.
- How I started building my personal brand.
- Lead more, win more, and earn more.
- How to build your audience.
- How to create a healthy online presence
- The biggest key to personal branding.
- Ways to cultivate a personal brand that speaks volumes about you.
- What to share and what not to share on social media.
- Strategic Organic Content (SOC)
- Tips for more authentic branding.
Links and Resources:
- ITfactor Mentorship Program | https://itfactormentorship.com/
Connect with Emily:
- On Website | https://www.itsemily.com
- On Instagram | https://www.instagram.com/itsemily
- On Facebook | https://www.facebook.com/itsemilymethod
- On Twitter | https://www.twitter.com/itsemilyford
- On YouTube | https://www.youtube.com/c/itsemilyford