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Welcome to Called & Crowned, where soulful entrepreneurship meets purposeful success! Hosted by Emily Ford, a powerhouse entrepreneur and globally acclaimed speaker, this podcast is your go-to resource for transforming dreams into reality with authenticity, clarity, and unshakeable confidence. Since 2011, Emily has been inspiring entrepreneurs to navigate challenges and create impactful personal brands that reflect their God-given purpose. Join Emily as she brings her vibrant energy and insights, sharing uplifting stories, practical advice, and engaging interviews with world-class guests. Whether you’re looking to elevate your business, align with your mission, or thrive in every aspect of life, Called and Crowned has the tools and inspiration to stand unshaken no matter the challenge, communicate with impact, and shine brightly in everything you do.
Episodes

Nov 23, 2021
Nov 23, 2021
35 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today I am sharing with you an episode I recorded with Frazer Brookes. In this episode we dive deep into why it’s important to grow your influence online especially when it comes to your leadership. You will hear about the importance of being consistent and what happens when you show up for your audience through value.
In this episode you will learn:
- The importance of building your leadership skills
- What decision helped me get to where I am today
- How consistency will help you grow your audience, team, and business
- What happens when you post just when you’re motivated
- Why some people struggle with growing their followings
- How can you start finding harmony when building your brand
- The importance of becoming a great speaker and what I did to become a great speaker
- One thing you can start doing to become a better speaker
- What you should add to your content to help you grow your influence
- How being vulnerable can impact your business and influence
- What is the best type of content to use to grow your socials
- Creative ways to start sharing your products and services
- How you can create content yet still be present and safe
- The importance and beauty of collaboration in your business
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Nov 2, 2021
Nov 2, 2021
27 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today we are talking all about the #haters. This question came from V in Minneapolis “Emily, how do you handle haters and people that stab you in the back?” In this episode, we dive deep into how to navigate these people whether in-person or online. Listen in and be reminded that this is a sign that you’re on the right track and in the process of upleveling your life.
In this episode you will learn:
- The two types of people you’ll get when you decide to go all-in and say yes to yourself
- Navigating around those friends that backstab you
- What getting haters and receiving criticisms allows you to do
- Why some people tend to shift their energy when you start to change your habits
- The reality of people-pleasing and wanting everyone to like you
- Some ways you can shift those hate comments into feedback and fuel
- How not listening to the critics, small-minded, and haters got me to where I am now
- Two things you can do to navigate cyber trolls that constantly comment on your social media
- Navigating through in-person haters and how to deal with them
- Some reasons people become haters and what it says about them
- A practice you can start doing to shift the energy towards your haters
- What happy and successful people do when others succeed
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Oct 27, 2021
Oct 27, 2021
32 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today I’m going to talk to you about building a business in the network marketing space and in particular building in a health and wellness company. In this episode, I share with you my personal journey in the network marketing industry and some tools you can use to decide if it's a good industry for you and how to pick a company.
In this episode you will learn:
- The reality of the Network Marketing industry
- How and why I got started in this industry
- The difference between building your fortune vs building someone else’s fortune
- Why you should start making residual income even if you don’t want to be a public figure, speaker, coach, etc
- How to choose the industry you want to get involved in
- What are some things to look out for when choosing your company
- Why people get involved in network marketing
- The importance of owning your assets in this new world
- What happens when you combine making an impact and choosing how you live your life
- Why I choose to still be involved in this industry
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Oct 7, 2021
Oct 7, 2021
24 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today, I am going to share with you five tips around making friends, connecting, networking, and building deeper connections with everyone you meet. Listen in and take notes on these 5 things I learned from the very beginning of my journey that have made a massive difference in my success.
In this episode you will learn:
- What collecting friends looks like and the importance of networking
- Why dressing confidently will make the biggest difference when you’re networking
- How you can start getting better at remembering people's name
- The most important question to ask someone when you first meet them
- Some ways that you can add value to every conversation
- Why you should always plan a follow-up meeting with people you connect with
- How building genuine and authentic connections will help your business and life grow
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Oct 5, 2021
Oct 5, 2021
46 min
Hello, my friends and welcome back to the ItsEmily Podcast. Recently I was involved in an incredible event that was put together by the Sales and Marketing Roundtable. In this interview I got asked questions about becoming memorable, how to gain influence, how to stand out in the busy market, why being memorable matters, how to turn it into money and so much more.
In this episode you will learn:
- What being memorable actually mean
- The importance of showing every single aspect of yourself in everything you do
- How you can start making people feel memorable from the first introduction
- The number one way to shift the whole energy in the room
- Why being memorable helps you grow your team, business and relationships
- What you need to do first being you start leading bigger groups or speaking on stages
- The strategy to grow your brand, business and presence on social media
- How to bridge the gap between working a 9-5 and trying to build your business and brand
- Some ways you can start being consistent with social media at the beginning
- The reality of what building a team looks like
- How to choose who you mentor and allow into your team
- The key to growing your business and the importance of setting up systems to work for you
- How to keep track of separate businesses on social media
- What helped me create this massive business and team
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Sep 16, 2021
Sep 16, 2021
29 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today, I am sharing with you the audio from a speech I gave at the Go Pro event. This episode is all about how to get out of a slump so we talk about all things frequency, shifting out of fear, taking action, and becoming mindful of your thoughts and environment. Listen in and take notes as I share with you the 12 things you can start implementing in your life to get you out of a slump and into taking massive action.
In this episode you will learn:
- The importance of keeping your frequency in check
- What actions and feelings bring your frequency down
- How to upgrade your level when you’re bored of your current situation
- Choosing passionate people over the talented ones
- What happens when you start appreciating everything in your life
- Navigating through the heavy and low parts of life
- How to shift out of fear and into gratitude
- Some ways I get myself out of the low frequencies
- Becoming mindful of your thoughts and environment
- The power of taking action after lifting your frequency
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method
Watch the live speech: watch now

Sep 14, 2021
Sep 14, 2021
34 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today, we are diving into how to build a team culture. Whether you’re a team of 1, 2, 5, or 1000, building the team culture is so crucial to growing and maintaining a successful team. In this episode, I share some tools I use in order to build that trust, connection, and community with my team members.
In this episode you will learn:
- The importance of building a team culture
- What you need to do before you can lead others
- How your actions affect your team culture
- One thing that’s keeping you from growing
- How creating a vision for your team can positively impact your business
- Creative ways to start building the team culture
- Why you should be building relationships with your team members
- Some ways you can give your team open and constructive feedback
- How to build trust with your team and between your team members
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Sep 9, 2021
Sep 9, 2021
38 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today, I’m going to talk to you about selling and why people might not be buying from you. This episode is for you if you’re wanting to create momentum, if you want to have more people purchasing from you, if you want to attract more raving customers, or even if you’re trying to attract a new business partner. Listen in with an open mind as I share with you the top reasons people are probably not buying from you and how you can change that.
In this episode you will learn:
- The importance of understanding the seasons in your business
- How mastering your craft will shift your business
- Why it’s so important for your audience to trust you
- How can you increase your credibility with your audience
- The reason you need to constantly talk about your products or services
- A key thing to get clear on when you’re trying to sell more
- Things to keep in mind when asking for the sale
- The power of following up with people
- Why the little things actually matter in your business
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Aug 23, 2021
Aug 23, 2021
28 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today, I want to talk to you about what it means to manifest your desires before you click off because you feel like it’s too woo-woo, sit on this with me. I want to talk to you about this because I strongly believe this is how I built the life I have. I manifested my life to be lived on my terms and it’s not something magical, that you can wave a wand and make happen. Manifestation goes deeper than that and we are unpacking it today.
In this episode you will learn:
- What does it mean to manifest something
- How does manifestation work
- Start learning how to match your energy to the frequency of your desires
- The biggest way you could be blocking your manifestation from blooming
- Should you be setting dates and timelines to your desires
- A key tool and ways to start manifesting your desires
- How to shift negative thoughts into positive ones
- Navigating through your mindset and how to open your mind
- What using your imagination can do in your manifesting journey
- How I’ve been manifesting my current life since I was a child
- The benefits of manifesting and why you should start implementing it
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method

Aug 17, 2021
Aug 17, 2021
30 min
Hello, my friends and welcome back to the ItsEmily Podcast. Today, we are talking all things social media! In this episode, I am gonna give you a few ideas of how you can grow your audience, grow your brand and before you say “Emily, I don’t have a brand” yes you do, your brand is you.
In this episode you will learn:
- How to find your brand
- The security in growing your brand on social media
- How to make maximize your content and increase brand visibility
- The benefits of creating video content
- Some tips to get started on Live video
- Navigating through being scared to go live alone
- What triggers the algorithm and what to strive towards
- How to get more saves on your Instagram posts
- The secrets to creating postable content that will do well
- Why reels are doing so good
- How to utilize and make the most of your Instagram stories
- Reasons to be intentional with the content you watch
Connect with Emily: @itsemily
Start Upleveling Your Life Now: Get the method
